Crowdsourcing
Since Carbon Labelling is slow to gain traction, crowdsourcing can be used, in much the same way sense.com operates, in order to estimate an item’s carbon label when one doesn’t exist. These crowdsourced estimates can be validated with a calculation dedicated to this purpose and the data sold to manufacturers and packaging companies for inclusion on their products. A phase lock loop effect will quickly occur, between the end-users crowdsourced estimates, the label produced based on this data, and the repurchase and re-crowdsourcing of the data, combined with a validating calculation. Eventually improving the real-time accuracy of the carbon label on every item. The richer and more accurate the data becomes the more it can be depended on for the emergence of a secondary market e.g. carbon labelling tracking as an index for trades to occur on or a forecast/ market research and insights platform etc.